About Film-Rx Partners

"The Prescription for Entertainment Success!"

DAVID P. WILSON - Managing Partner

A New York native, raised on Long Island, educated at Columbia College
and The Neighborhood Playhouse School of the Theater,
Mr. Wilson also studied marketing research and the principals of global
business development (3 yrs) under noted Swedish economist,
entrepreneur and financier, Barbro C. Ehnbom of the
S tockholm Handelskolan, Stockholm, SWE.

Most recently, founder and co-owner of Willy-Gilly Productions, Inc., a
privately held independent film, TV and stage production company, he
wrote, directed and starred in the award winning (NYIIFVF) motion
picture "COLLAR." Prior to this, Mr. Wilson was co-founder of the
American Film Producers Association (AFPA), The Filmax Corporation of
New York, Willybear Productions, Woodcrest-Villa Productions, and
International Cinema Entertainments. He has worked with virtually every
major motion picture studio, many independents, the major networks,
prominent agents and much of the talent that they represent.

His work in the entertainment industry spans more than three decades,
during which time he has worked successfully in virtually every aspect
and at every level. He established a notable and respected career in
film, television, music and legit theater as an actor, writer, producer,
director, musician and developer of intellectual property (IP), as well as a
development and marketing consultant in the US and abroad.

Over the past two decades, David has been a pioneering force in the
development of concepts and content for a "new era" of information,
communications and entertainment. A principal designer of the online
infrastructure and business models for interactive multimedia
marketing, merchandising, production and distribution, he has
continually stretched the limits of the creative process to include public
interaction in all areas.

As the leader of the Film-Rx team, Mr. Wilson continues to formulate
new concepts and opportunities for creativity. Along with his partners,
he is determined to explore all possibilities. These include "state of the
art" facilities and new forums for interaction, production, marketing and
distribution in which the entertainment and communications arts can
make significant impact on Human development.

His varied talents and innovative ‘out of the box’ thinking are invaluable
assets to, not only this venture, but the industry at large. Film-Rx is
dedicated to having quality entertainment content drive the marketplace
in this 'New Age of IT.'

Daniel Stewart Acuff Ph.D. - R&D Partner

Founder and President of YMS Consulting, the Character Lab and
Consumer Motivations, Dan has served as a development, research, and
marketing consultant to more than 50 major corporations in the arenas of
product and program viability assessment, development, marketing and
advertising.

Of particular note is the creation, development and deployment of a
series of Consumer Motivations assessment tools and approaches for
the accurate ahead-of-time determination of the degree of viability
inherent in film and TV proposed properties/programs. Dr. Acuff created
the proprietary and revolutionary YMS System for determining the
viability of products and programs with an 80% plus accuracy rate.

Recent clients include: Disney, Warner Brothers, Lucas-Spielberg,
Microsoft, Paws/Jim Davis, ABC TV, Nestle, M&M Mars (Created the M&M
Characters) , Hershey, Pepsi-Co, Frito-Lay, Quaker Oats, Kellogg’s,
General Mills, Kraft, Johnson & Johnson, Hallmark Cards, Nickelodeon,
Those Characters from Cleveland, Sega, Mattel, Hasbro, Baylor
University, and the United States Department of Agriculture.