The Film-Rx System...
"The Prescription for Entertainment Success!"
Copyright 2005-2014. By Film-Rx Partners. All Rights Reserved.

 

Future Impact Leveraged Marketing (FILM)

PHASE 1

The Film-Rx in the "script development profile" (SDP) our team has created the most effective, proprietary process for evaluating key marketing elements ("impactors") contained in
every Intellectual Property (IP). By identifying and analyzing these key
impactors, we can determine the commercial viability of any script, book or
story
without altering the content.

Producers! Ask about our Free preliminary evaluation for your project!

PHASE 2

Vertically Integrated Marketing and Merchandising  (VIMM
)

Subsequent to the completion of the SDP comprehensive  developmental
marketing plan is presented for producers to review for
application
implementation. From information generated for the Profile, marketing and
merchandising 'programs' and surveys are designed.

Based on the interests and concerns (both creative and commercial) of the
producers, these programs and surveys present unique opportunities for
public participation in the process of development and production. Film-Rx will
also manage this new relationship that is intended to generate major
PRE-RELEASE CASH FLOW and project specific MARKETING INFORMATION
for the Producer.

The marketing information and projections will also provide leverage
for negotiating and securing a more cost effective PRINTS & ADVERTISING
(P&A) CAMPAIGN, a STRONGER
POSITION FOR PRIMARY RELEASE AND ADDED ANCILLARY MARKET REVENUES WITH FOREIGN DISTRIBUTORS.

  
PRODUCER QUALIFICATIONS

The requirements for Producer'
s participation are:

*  The Production
handing must be at least partially funded (not less than 20%).

There must be sufficient cash to cover the Film-Rx deposit requirements.
(1% of total projected budget.)

*  There is a
fully "protected" (copyrighted) draft of the manuscipr screenplay or script (complete) made immediately available to
Film-Rx.

SUGGESTED:

*        
Certain 'above the line' attachments are desireable or financing
agreements in place (producer, writer, director,
actor, etc.),

* Proof of funding can be lines of credit, standby letter of credit (SLC), hard collateral, bank accounts, studio or distributor funding letters, that allow the use of their name and image in developing finance.

(OPTIONAL) In most cases distribution guarantees and P&A are not required,
but they are a plus, provided the producers have retained their right to
design and manage their own marketing and merchandising.  

PROGRAM COST


The cost of Phase 1 (SDP) is One Percent (1%) of the
total projected
budget of the project
. (minimum $10k). A  Ten Percent
(
50%) deposit  (min. $5,000.00) is required to initiate SDP. It will take thirty
(30) days to prepare a complete Script Development Profile. The balance of
payment is due upon submission of the SDP and VIMM Plans.

The cost of Phase 2 is equal to Five Percent (5%) of the Total Adjusted Budget
(TAB) of the entire project.  The TAB includes the 'Abov
e-the-Line' and 'Below-the-Line' expenses for production, once a vetted budget has been approved and the capital committed.

All costs for the Phase 2 operations would come from these fees. They may
include the total cost of programming for Cable, the Internet and marketing &
merchandising. (Any additional costs are TBN.)

[For example, a film with a TAB of Five Million Dollar ($5,000,000)
have a Phase 2 cost of $250,000.00].\

Any additional costs are subject to further negotiation.

A Ten Percent (10%) deposit is required
to intiate Phase 2 operations
(not less than $10,000.00).

All fees to film rx will be apllied to the programs specifically for the productionexcept for hard costs and administration not to exceed 20%
which is non-refundable.


FILM-RX RETURN ON INVESTMENT (ROI)

Film-Rx receives for its investment and services, a percentage (
5%) of all
'
prerelease' revenue received from the programs and processes initiated and
managed by
Film-Rx, as well as from the subsequent sale of the programming
and bulk merchandising rights.

Film-Rx PRODUCER'S WARRANTY

Film-Rx warrants to Producers that:

Within thirty (30) days of contract closure and payment of deposit, they will
submit a complete Script Development Profile (SDP) that will offer a clearly
visible and viable way for producers to significantly reduce their cost of development and
production, and expose the optimum marketing and merchandising
opportunities for their project.

Furthermore, Film-Rx will provide a developmental plan,
designed to generate significant 'pre-release' revenue from the marketing and
merchandising of their project during that same period (30 days) or we will
return
all fees paid by the Producer for Film-Rx  services, less hard costs and admin
istration. (not to
exceed
20% of total fees paid).